Property Brochures
Property Brochure Checklist
A checklist to run through before you download or send a property brochure PDF.
What should I check before sending a property brochure?
Check the price, tenure and key facts against your own records, confirm every photograph is of this property, match room names to the floor plan, test the logo and contact number, and name the PDF after the address.
- [object Object]
- Photographs must belong to this instruction.
- The plan must match the copy.
- Someone should be able to call the number on the last page.
Run this list before you send the PDF. It is shorter than rebuilding a brochure after a wrong price has circulated on WhatsApp.
Facts
- Address and postcode
- Price or guide price matches the live listing
- Bedrooms, bathrooms, receptions
- Tenure (and lease length if leasehold)
- Council tax band
- EPC rating
- Parking and garden, if claimed
Photography
- Cover frame is this house
- No leftover rooms from another instruction
- Twilight / CGI labelled where needed
- You have permission to use every image
Plan and copy
- Room names match the plan
- Description does not invent sizes or schools
- Features list is true today
Brand and file
- Logo is sharp
- Phone number works
- Disclaimer sits at the back
- File name includes the address
Then download from BrochurePDF and send it. If anything on this list is unknown, leave it off the page rather than guessing.
More detail: what to include and how to create a brochure.
Frequently asked questions
Who should sign off a brochure?
The person who wrote the listing, plus whoever is legally responsible for the particulars. Do not let a template deadline skip that check.
Create a free property brochure
Put this guide into practice. Add your property and download a PDF.
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